Key Note Address...



Nigel Shanahan, Rapide MD, delivered a key note address to over 300 gathered delegates which explained why, in the context of customer experience,
moments matter more than anything else.

His presentation covered:

• Why having an ‘always on’ feedback channel is essential – introducing 66099
• Why mobile is a great feedback channel and makes it simple for the customer
• Why you should be anti-social - reducing customer complaints on social media
• How acting on feedback in real-time can create WOW’s from Moments of Truth
• How to increase revenue and reduce churn by instantly responding to your customers

Watch the video below to view a recording of his presentation


Nigel Shanahan - Loyalty World 2011


Video Interview...



During the conference Nigel also took the time to speak with Neil Davey of My Customer about Moments of Truth in the context of the customer journey and how to create true advocates from holding real-time conversations.

Watch the video interview below




My Customer Interview - Loyalty World
Nigel Shanahan - My Customer Interview


Latest Thought Bubble ‘Why Moments Matter’...



Rapide also distributed their latest Thought Bubble at the event which discusses the importance of key moments on a customer’s journey from first time buyer to loyal advocate. Punctuated with Rapide customer success stories this white paper explains how Rant & Rave has transformed the way Rapide clients think about their customer experience strategy.

Go through to the webpage to download ‘Why Moments Matter’


Download Rapide's Latest Thought Bubble - Why Moments Matter